Vision & Values

Keeping general practice at the heart of patient care in Cornwall.

Our Vision

Our overall vision is keeping general practice at the heart of patient care in Cornwall. What this means to us is that we will strive to be the best we can be as an organisation which supports and enables others. We are looking at a business offer to the newly formed PCNs and that offer will ensure we keep general practice, our shareholders and patients at the centre of everything we aspire to. Working closely with our partners, building trust and positive relationships, will ensure we achieve this.

Our Goals

A set of goals has been developed to work in conjunction with our vision. These are:

People: Inspiring each other to be the best we can be by providing a great place to work. Strong leadership that enables courage to work towards shaping a better future.

Portfolio: Offering a portfolio of services that will enable and support partners to deliver high quality services.

Partners: Nurture and develop a strong network of partners and together create mutual, enduring value. Be a trusted and preferred partner.

Profit: Maximising long-term return to shareholders, while being mindful of our overall responsibilities as a community interest company.

Productivity: Be a highly effective, lean and agile organisation.

Our Values

Our shared values guide our actions and describe how we behave and how we make our business decisions.

  • We have Integrity. We will be real, honest and authentic.
  • We are Ambitious. We will seek new opportunities and not afraid to push boundaries.
  • We will be Responsive. We will be proactive and responsive to our own and partner needs now and in the future.
  • We are Reliable. We will be the trusted partner and for partners to know that we will deliver what we say we will.
  • We will be Creative. We will look at different ways of working in the present and the future
  • We will always be Professional. Everything we do, we will do it well. We have high quality standards in all that we seek to achieve.

We will use these values alongside our goals to make business decisions that will enable our purpose and vision. We will look at each opportunity and ensure that it encompasses these beliefs. By working against this set of principles we will endeavour to reach excellence through collaboration.